MEMPHIS, Tenn. - July 1, 2015 - As it has since 2013, Bass Pro Shops will share the orange and black No. 14 Chevrolet with Ducks Unlimited during the Coke Zero 400. The NASCAR Sprint Cup Series car driven by Tony Stewart will race at Florida's Daytona International Speedway Sunday night.

"Bass Pro Shops Founder Johnny Morris and Bass Pro Shops have always been great partners, and their generosity never ceases to amaze me," said DU CEO Dale Hall. "The fact that they support DU's mission speaks volumes about the company and their commitment to conservation. Thanks to Johnny Morris and Tony Stewart, millions of people will see the Ducks Unlimited name."

Morris believes in Ducks Unlimited and its vision of wetlands sufficient to fill the skies with waterfowl today, tomorrow and forever.

"Conservation is the only way we can ensure our grandchildren and their children will have the opportunity to enjoy the outdoors like our generation has, and Ducks Unlimited has been promoting conservation for the past 78 years," Morris said. "It's a tremendous organization with a great mission, and I'm proud to call myself a DU member."

The car will feature a DU duck head on both back fenders, along with "Ducks Unlimited" painted in large letters. The race is slated to begin at 7:30 p.m. EST Sunday and will be broadcast on NBC.

"I love the outdoors and everything that goes into maintaining the outdoors," Stewart said. "Nurturing the land is as satisfying for me as hunting and fishing. Giving back is something that drives me, be it in racing or with the outdoors. For racing to be sustainable, we have to have younger generations get involved. It's the same with the outdoors. For hunting and fishing to be sustainable, our land and wildlife need to be managed and maintained, and that knowledge has to be passed on from one generation to the next. Ducks Unlimited does a great job in that regard, and we're proud to have them with us at Daytona."

Ducks Unlimited Inc. is the world's largest nonprofit organization dedicated to conserving North America's continually disappearing waterfowl habitats. Established in 1937, Ducks Unlimited has conserved more than 13 million acres thanks to contributions from more than a million supporters across the continent. Guided by science and dedicated to program efficiency, DU works toward the vision of wetlands sufficient to fill the skies with waterfowl today, tomorrow and forever. For more information on our work, visit Connect with us on our Facebook page at, follow our tweets at and watch DU videos at

Media Contact:
Gregg Powers
(901) 758-3774