DU Eyewear.jpg

MEMPHIS, Tenn. – May 7, 2024 –Ducks Unlimited (DU) is proud to announce the renewal of the licensing partnership with The McGee Group. This latest extension, which will run through 2026, will mark the celebration of the 20th anniversary of a fruitful collaboration that has not only produced superior eyewear but has also made a lasting impact on wetlands and waterfowl conservation.

Since its inception, the DU Eyewear Program has successfully generated over $1.85 million for conservation efforts, a testament to the program’s success and the dedication of its supporters. 

“We are extremely proud of the work that we have done with Ducks Unlimited over these past 17 years. This License renewal will take us past the 20-year mark – which is very special for all of us here at McGee. The DU Brand is core to our company culture and extremely close to our hearts. There is so much alignment between us, the DU organization, and its mission of conservation. We are very happy to continue to create great products for the DU members and enthusiasts out there,” said EVP Matthew McGee. 


"The McGee Group's continued commitment to product innovation, quality, and customer service has been the cornerstone of our longstanding partnership.  Over the past 17 years, they have represented the DU brand at the highest level, and I know they will continue to as we go forward together,” said Managing Director of Corporate Relations Jim Alexander. “We are proud to call everyone at the McGee Group friends and partners in conservation.  We are truly excited about renewing our partnership and about what the future holds.”   

The McGee Group, headquartered in Marietta, Georgia, is known for its optical design and manufacturing expertise. With a clear mission to provide superior quality products, enhanced branding and marketing, outstanding service, and make a positive impact on the environment and humanity. This extension signifies more than just a business agreement; it represents a shared vision for the future of the almost 50-year-old company.

For additional information about The McGee Group and the DU Eyewear Program, please visit mcgeegroup.com.

About The McGee Group

Founded over 45 years ago, The McGee Group specializes in the design and manufacturing of branded eyewear, serving markets with a commitment to quality, service, and environmental conservation. Headquartered in Marietta, Georgia, The McGee Group remains a family-owned and operated business, dedicated to making a positive impact in the eyewear industry and beyond.

About DU

Ducks Unlimited Inc. is the world’s largest nonprofit organization dedicated to conserving North America’s continually disappearing wetlands, grasslands and other waterfowl habitats. Established in 1937, Ducks Unlimited has restored or protected more than 18 million acres thanks to the contributions from more than a million supporters across the continent. Guided by science, DU’s projects benefit waterfowl, wildlife and people in all 50 states. DU is growing its mission through a historic $3 billion Conservation For A Continent comprehensive campaign. Learn more at www.ducks.org

Media Contact: 
Carrie Patterson 
(901) 758-3980