Fast Facts:

  • Watch DU's newest online film: "Big Sky"
  • The film visits the Pierce family in Montana, where they are passing on waterfowling and conservation traditions through four generations.
  • "My Dad and I, some of our best memories were in a duck blind. Now it's the fourth generation of Pierces that love to be in duck blinds." -Marc Pierce
  • The DU Films series includes six online films being released this spring and summer.

MEMPHIS, Tennessee - June 1, 2016 - Ducks Unlimited's newest online film, "Big Sky," is live on the DU website at

The film visits the Pierce family at their home in Montana for some unbelievable late season mallard shooting and conversations about the importance of family traditions. Marc Pierce is a longtime DU volunteer and former DU board member. He learned to love duck hunting from his father, and now he is passing on the traditions of waterfowling and conservation to his son and grandson.

"My Dad and I, some of our best memories were in a duck blind," Marc said. "Now it's the fourth generation of Pierces that love to be in duck blinds."

"When you start thinking about what's really important in the long run, it becomes more about what can I do that means something . . . that's going to last," said Marc. "There's really a lot of satisfaction in giving back. Giving back as a volunteer. Giving back as a financial donor. And in my case giving back in what our family legacy is really about."

DU Films explore the lives and stories of duck hunters across the country. Viewers find out why they became hunters, what drives their passion, and how they are passing on our outdoor traditions. Going beyond the confines and formulas of traditional duck hunting shows, DU Films present the beauty of waterfowling in new and unexpected ways. At the heart of this series is a drive to conserve the habitats that make it all possible.

The 2016 season of DU Films includes six films. DU is releasing one film per month this spring and summer.

DU Films is produced by Rock Road Creative and sponsored by Sitka Gear and Yeti.

Ducks Unlimited Inc. is the world's largest nonprofit organization dedicated to conserving North America's continually disappearing waterfowl habitats. Established in 1937, Ducks Unlimited has conserved more than 13.6 million acres thanks to contributions from more than a million supporters across the continent. Guided by science and dedicated to program efficiency, DU works toward the vision of wetlands sufficient to fill the skies with waterfowl today, tomorrow and forever. For more information on our work, visit

Media Contact:
Eric Keszler